White papers

Understanding significance testing

This white paper provides an overview of significance testing – one of the most commonly used but also most frequently misunderstood terms in statistics and data analysis. First, we’ll provide a brief overview of what statistical testing is before delving in more depth into some of the challenges associated with using it correctly and interpreting…

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Predictive analytics in higher education

This white paper is designed to explain predictive analytics, followed by a look at how it can impact activity at the highest levels of institutional management. We provide examples of how predictive analytics has been used at a variety of institutions, including a review of its potential pitfalls and benefits.

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