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May 2020

Predictive analytics in one hour – a no-nonsense guide

May 20 @ 10:00 am - 11:00 am

You are invited to join us for this free educational event focusing on the value of predictive and advanced analytics.  The session gets behind the hype to give you insight into what predictive analytics really is, how it could make a difference to your organisation and how you can get started. Organisations like yours generally have a lot of data, often of many different types and held in different places, so struggle to make effective use of it. As customer channels grow so does the amount of data you collect, making it even harder to know what has value and…

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Getting started with decision trees

May 20 @ 1:00 pm - 2:00 pm

You are invited to join us for this free educational event focusing on the application and value of using decision trees. This 45 minute session will give you a straightforward overview of how decision trees work and how they can be applied to solve a range of business problems. Using decision trees you can: Accurately predict who is most likely to respond to your marketing campaigns by generating response propensity scores Uncover  critical relationships between descriptive, transactional and interaction data that enable a deep understanding of customer behaviour Build visual profiles that reveal the key drivers of customer satisfaction Deploy…

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Evaluating and deploying predictive models

May 20 @ 3:00 pm - 4:00 pm

This webinar will explore the question of how data analysts evaluate and choose predictive models as well as the various options for deploying them into the real world. Experienced data analysts are well aware that there is no single, universal criterion for assessing the accuracy of predictive models. This session will compare and contrast the various measures that can be employed to evaluate model performance and focus on the importance of establishing practical success criteria early in the project cycle. The webinar will also look at how model scores can be tested, and the various options for deploying the results…

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September 2020

Applying predictive analytics in the real world

September 24 @ 10:00 am - 2:30 pm
One Great George Street, Westminster
London, SW1P 3AA
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£150 25 tickets left

There's a lot of talk about predictive analytics and big data at the moment but in amongst the hype how can you learn what it really means for you?  Join this half day briefing session with like-minded individuals to gain a solid grounding and education on the terminology of advanced analytics, what’s possible and what to consider as you think about how predictive analytics could be benefiting your organisation. Business intelligence helps organisations learn about the past but predictive analytics delivers something beyond this - actionable, forward-looking predictions as to how each customer will behave. These predictions encompass all channels, both online and off, foreseeing which…

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October 2020

Getting started with SPSS Statistics

October 1 @ 10:00 am - 11:00 am

You are invited to join us for this free educational event in which you’ll learn about IBM SPSS Statistics – one of the most highly-regarded analytical software platforms. There’s a lot of talk about big data and predictive analytics at the moment, and IBM SPSS Statistics is at the forefront of this current wave of interest as one of the most powerful yet accessible analytics tools available. If you’ve been thinking about how your organisation could benefit from predictive analytic then this session will show you how easy it is to get started with IBM SPSS Statistics. During the session…

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Predictive analytics in one hour – a no-nonsense guide

October 1 @ 1:00 pm - 2:00 pm

You are invited to join us for this free educational event focusing on the value of predictive and advanced analytics.  The session gets behind the hype to give you insight into what predictive analytics really is, how it could make a difference to your organisation and how you can get started. Organisations like yours generally have a lot of data, often of many different types and held in different places, so struggle to make effective use of it. As customer channels grow so does the amount of data you collect, making it even harder to know what has value and…

Find out more »

Retaining your most valuable customers with predictive analytics

October 1 @ 3:00 pm - 4:00 pm

Register now for this free webinar from Smart Vision Europe Join us for this free educational event and learn how you can use predictive analytics to spot the early warning signs of customer churn and determine the appropriate action to prevent it. This session gets behind the analytics hype to look at what predictive analytics really means, what’s best practice and how organisations like yours use predictive analytics to prevent customer churn in the real world.   Organisations are becoming increasingly data-rich. However the growing number of channels, greater information volume and the unstructured nature of much customer data makes…

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November 2020

Planning successful analytics projects

November 26 @ 10:00 am - 11:00 am

It is a rarely acknowledged fact that an uncomfortably large proportion of predictive analytics initiatives fail to make any impact in the real world. In this webinar we will draw on the hard-won experiences of industry professionals to examine precisely what drives success or failure in predictive analytics. Using the CRISP-DM framework, the session will focus on the practical aspects of planning for successful outcomes including: Choosing useful project objectives Insight vs accuracy Establishing what a successful outcome actually means Assessing and testing model performance Managing time and personnel Examples of effective application deployment Common causes of failure Rules for…

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Forecasting made easy with SPSS Statistics

November 26 @ 1:00 pm - 2:00 pm

Forecasting with time series analysis has been used in both the public and commercial sectors for decades.  Example applications include: Forecasting passenger numbers at ferry and airport terminals Estimating inbound call volumes to contact centres Predicting the load on information networks based on shift patterns and external events Using weather data to estimate visitor numbers at key attractions In just one hour we will cover:- The principles of time series forecasting Visualising time series Defining periodicity Using exponential smoothing methods Interpreting model fit Incorporating predictor fields to improve forecasting accuracy Generating forecasts Who should attend? Anyone who is interested in…

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Getting started with decision trees

November 26 @ 3:00 pm - 4:00 pm

You are invited to join us for this free educational event focusing on the application and value of using decision trees. This 45 minute session will give you a straightforward overview of how decision trees work and how they can be applied to solve a range of business problems. Using decision trees you can: Accurately predict who is most likely to respond to your marketing campaigns by generating response propensity scores Uncover  critical relationships between descriptive, transactional and interaction data that enable a deep understanding of customer behaviour Build visual profiles that reveal the key drivers of customer satisfaction Deploy…

Find out more »
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